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Writing: I am sure you have already heard it a million times, but the best technique you could ever do is to write well and only purchase premium content. Spun or poorly written content could crush a website and after recent updates, it may hurt your entire site.

Internal Linking: You should think of your website like a funnel and target main keywords. An example of this is your hardest keyword should be your home page, followed by a layer of medium strength keywords and then of course the easy keywords. Each should link to the next one on the chain.

Link Building: Of course another important factor of search engine optimization is the link building process. When sites link to you the search engines assume that the content is good enough to link to. This is kind of like a vote for your content by whatever the page is that is searching for you.

Analyze: Go through the website stats as often as you possibly can as this gives you valuable insight into what is going on with your site. Nothing is more valuable than seeing what your customers search for to find you and what they do once they get there.

Ranking: Always keep an eye on your rankings at least once per week. This lets you know if your site is going up or down in the search engines. This also gives you a focus for your link building. If you get something to number one and it drops a few places, it is usually pretty easy to get it back there with just a little bit of effort.

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