SEO consultants talk about “on page optimization” as well as “off page optimization”. In the world of SEO (search engine optimization for short), these are the 2 big topics and they involve…
1) making sure that the client’s website is giving the search engines what they want. And that includes page titles, H1 tags, selecting relevant keywords with significant search volume and acceptable levels of competition, appropriate use of keywords throughout the site, the correct use of alt tags, sufficient quality content on each page, clear internal navigation, and more. These are the so-called on page SEO factors because they are on the page or pages that you are dealing with.
|
View Comments |